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October 26, 2003
Politically Significant Trademarks in China
Posted by Ernest Miller
As noted here earlier (Yang Liwei © 2003 CNSA All Rights Reserved), Chinese businesses are very interested in using names associated with the successful Chinese space program. The Times of India has the latest, as well as an interesting quote about Chinese trademark law (Spaced-out Chinese cash in on spaceman's fame):
Shenzhou V, the spacecraft which took Yang on 14 orbits around the earth last week, is also the object of several trademark applications but these hopefuls are likely to be out of luck.
"Shenzhou V is a special name that has significant political meaning," said Xun Xianzong, a trademark official.
"So far, there is no precedent for the use of such names as trademarks."
Shenzhou means "Divine Vessel" in Chinese. I wonder what other "special names" have "significant political meaning."
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Ernest Miller pursues research and writing on cyberlaw, intellectual property, and First Amendment issues. Mr. Miller attended the U.S. Naval Academy before attending Yale Law School, where he was president and co-founder of the Law and Technology Society, and founded the technology law and policy news site LawMeme. He is a fellow of the Information Society Project at Yale Law School.
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